We even got a real neon sign made for the end frame.
The "For Your Viewing Pleasure" campaign also extended to social, where we tailored our message to premieres of movies and shows like Game of Thrones.
We also tailored messages around Visine usage occasions, like staring at Pinterest all night or playing 19 straight hours of video games.
And finally, we tailored life events around specific SKUs, so we could still show a simple product shot with a targeted message.
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